Bluefin Case Study

Main Squeeze Juice Company – On the Cutting Edge of Integrated Payments and Data Security

Bluefin and Main Squeeze Juice Company Integrated Payments and Security Partnership.

Founded in 2017, Main Squeeze Juice Company is a leading franchiser of a fast casual juice and smoothie bar concept that caters to the $639B health and wellness industry. Main Squeeze Juice partnered with Bluefin in 2018 for integrated payment processing and has adopted Bluefin’s premier data and payment security solutions, including PCI-validated point-to-point encryption (P2PE) for POS payments and ShieldConex® for the immediate tokenization of Personally Identifiable Information (PII) and payment information collected online. This case study details Main Squeeze Juice Company’s story and why Bluefin was a fit for their growing organization.

Case Study Overview

  • The founding of Main Squeeze Juice Company

  • Company evolution and growth amidst COVID

  • Why Bluefin integrated payments with encryption and tokenization

  • Customer benefits of the partnership

  • Future consumer payment preferences

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