ShieldConex® Data Privacy Platform

Safeguarding Online PII, PHI and Payment Data

In today’s digital age, more and more sensitive information is being entered via online forms and websites, making companies accepting this type of data a hacker target. At the same time, data privacy laws, including GDPR and CCPA, are requiring organizations to protect consumer information. Bluefin’s ShieldConex® data privacy platform secures Personally Identifiable Information (PII), Personal Health Information (PHI), and payment data entered online utilizing our proprietary SAFE™ (Shielded Access Form Element) tokenization and iFrame solutions.

Devalue Sensitive Data

ShieldConex® utilizes Bluefin’s secure iFrame technology to receive sensitive data directly from the consumer. This allows organizations to seamlessly embed ShieldConex SAFE iFrames into their website, while bypassing the organization’s servers for data processing and storage – thus reducing risk and PCI compliance scope. ShieldConex supports both Format Preserving Tokenization (FPT) and Format Preserving Encryption (FPE).

  1. Website requests iFrame elements
  2. iFrame elements served up to website
  3. iFrame values collected from website
  4. iFrame service calls tokenization service
  5. Tokenization service returns format preserving secure tokens to iFrame service
  6. iFrame service returns secure token to the business website
  7. Business stores secure tokens for future detokenization requests
ShieldConex Flow

Data Privacy for Every Vertical

Government/Utility

Social security numbers, driver licenses, payment data, home address/email

Business Retail

Financial information, payment data, names, addresses, loyalty information

Banking/Financial

Bank account information, social security numbers, payment data, income, direct deposit

Healthcare

Health history, birthday social security numbers, insurance information, payment data

Education

Social security numbers, payment data, home address/email

Protecting All PII, PHI and Financial Information

Government/Utility

Social security numbers, driver licenses, payment data, home address/email

Business/Retail

Financial information, payment data, names, addresses, loyalty information

Banking/Financial

Bank account information, social security numbers, payment data, income, direct deposit

Healthcare

Health history, birthday social security numbers, insurance information, payment data

Education

Social security numbers, payment data, home address/email