MEET BLUEFIN AT NRF
The Future of Secure, Flexible, Omnichannel Payments
Discover how leading retailers are reducing risk, cutting costs, and gaining full control of their payment ecosystems with Bluefin’s security-first payment infrastructure.
Where Retail Security, Orchestration & Innovation Converge
2026/01/11 09:00:00
Retail is evolving faster than ever, and so are the threats, technologies, and expectations surrounding customer payments. Legacy systems were never built for today’s omnichannel environment, where card-present, online, mobile, in-app, call center, and file-based payments all coexist. Meet our team at NRF to explore how Decryptx®, ShieldConex® Tokenization, and ShieldConex® Orchestration give retailers true control, without compromising performance, security, or choice.
Three Paths to Retail Payment Security and Data Protection
PCI-Validated P2PE for Retail Transactions
Bluefin PCI-validated P2PE provided through partner acquirers, payment gateways, and SaaS platforms.
Vaultless Tokenization as a Service
Vaultless PCI-compliant shared tokenization solution that protects payments, PII, and PHI.
Orchestrate Retail Payments with Built-in Data Security
Orchestrate payments while securing cardholder data, PII, and PHI with P2PE and vaultless tokenization.
What You’ll Learn at the Bluefin Booth
How to eliminate PCI complexity with PCI-validated P2PE
See how Decryptx® instantly encrypts and devalues cardholder data across in-store, mobile, and unattended devices using the industry’s most flexible P2PE delivery models.
How to secure PII, PHI, ACH, and file-based data with vaultless tokenization
Discover how ShieldConex® creates format-preserving tokens that unify customer identity and protect sensitive data across all retail systems.
How to orchestrate across any processor without lock-in
Learn how ShieldConex® Orchestration enables multi-processor routing, smart failover, and true ownership of your data across channels and providers.
How to protect your retail environment at enterprise scale
Understand how Bluefin secures billions of data elements annually, backed by 42 patents and the industry’s broadest P2PE device ecosystem.
How to gain flexibility without ripping and replacing systems
See how our vendor-agnostic infrastructure integrates seamlessly with existing processors, gateways, and retail technology stacks.
How retailers are future-proofing payments in 2026
Walk away with practical, actionable strategies to reduce cost, complexity, and risk and modernize your payment and data security architecture.
Bring Security-First Infrastructure to Retail
Schedule a Meeting
Contact Bluefin to schedule a meeting time and date at NRF.
Integrated Retail Partners
