January 30, 2025 – Atlanta, GA – Bluefin, Bluefin, the integrated payments pioneer in PCI-validated Point-to-Point (P2PE) encryption and tokenization services that protect payments and sensitive data, today announced a new partnership with Event Guru Software and Registration Guru Software, an event management and event venue platform designed for small to medium size conferences and event venues. The platform is used primarily by colleges and universities, as well as non-profit organizations and conference planners.
Event Guru Software is a secure, cloud-based service designed to grow with venues and campuses that need to streamline their operations. Meeting spaces, room diagramming, catering services, contracting, and housing can be managed to drive profitable events and meetings businesses.
In addition, Registration Guru Software service is a time-saving and scalable event registration application designed to manage the entire event registration process, including website building to collecting attendee information.
“With over 50,000 attendees registered and more than $3 million in transactions processed, it is imperative for us to collaborate with an industry leader like Bluefin,” said Mark Williams, Director of Operations at Event Guru.
“In the realm of higher education, safeguarding data is our utmost priority, and our partnership with Bluefin enhances our commitment to ensuring the security of our customers’ information. By harnessing the power of Bluefin’s PayConex gateway, we are poised to revolutionize our services as we strategically expand our presence in the higher education sector.”
“As the first provider of PCI-validated point-to-point encryption in North America, Bluefin has been serving the payment and data protection requirements of higher education and non-profit organizations for more than 10 years,” said Andrew Monroe, Chief Revenue Officer at Bluefin. “Working with partners like Event guru is a natural fit, as they understand the importance of protecting transactions as well as the measurable benefits of PCI scope reduction.”
